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team/docs/styles/Mattermost/BrandVoice.yml
bc56925599 feat(docs): move docs-experimental content into monorepo docs/ (#37330)
* feat(docs): move docs-experimental content into monorepo docs/

* Remove plan related files and comments

* Cleanup comments, remove generated files

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Co-authored-by: Hanzo Dev <[email protected]>
2026-07-02 18:42:57 +03:00

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YAML

extends: existence
message: "Brand voice: avoid '%s' in normative content. Mattermost is mission-critical, not casual."
level: warning
ignorecase: true
# Brand pillars: Focused, Adaptable, Secure, Resilient.
# Tone: 'Built for the War Room. Not the Break Room.'
# Banned casual phrasing in normative documentation. Acceptable in blog/marketing.
tokens:
- "easy peasy"
- "super easy"
- "no worries"
- "just kidding"
- "fun"
- "awesome"
- "cool"
- "yay"
- "let's go!"
- "magic"
- "magical"